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Apparel / Fashionmk.com
 
Services offered
 

The e-revolution is transforming how business-to-business markets are interacting. The Macedonian FIP promotes the Macedonian fashion industry worldwide The Portal objective is to establish as many partnerships as possible with similar fashion industry related Portals ensuring better access of Macedonian manufacturers to world suppliers and producers. FIP already established partnership agreements with world class fashion portals like:

  • ItalianModa
  • Fiber2Fashion
  • Portugal Shoes

that will ensure more traffic through the Macedonian Portal and regular information exchange. These partnerships consist of traffic direction and advertising exchange.

FIP consists of two operational levels. The first level will provide free information and services available to all visitors of the Portal. Free information includes:

  • Information about Macedonian Fashion Industry;
  • Fair and fashion events information;
  • Trends and news in fashion industry;
  • Short company Web information and
  • Access to Business Directory

The second level provides premium content either for the members of the Portal, or non-members who are willing to accept the additional costs for each service separately

The services offered through the FIP are categorized in several groups involving:

  • General services
  • Promotion and Sales
  • Sourcing services
  • Logistics services
services offered at FIP and their price structure are below:
 

FIP Services

Description

VALUE PROPOSITION

Prices

 

 

 

Portal members
250 ˆ per year

Non-
members

1. Information about Macedonian Fashion industry

General information about Macedonian Fashion industry, its participants, portal benefits, and opportunities offered by portal

Timesaving and Cost Cutting, by better informed decision making

 

Free

Free

2. Fair information

FIP will monitor fair and fashion events, that take place abroad – in interest of Macedonian fashion industry, and domestic in interest of international portal users

Timesaving and Cost Cutting, by better informed decision making

 

Free

Free

3. Trends and news in fashion industry

This feature considers global information, and should cover interests of all users

Timesaving and Cost Cutting, by better informed decision making

 

Free

Free

1. Short company Web information

•  All Macedonian Apparel and Shoe Industry Companies (members and nonmembers) will be represented by short information (name, industry and contact information). Their information will be accessible to all visitors of the Portal.

Improved Sales Revenue- through providing:

•  Internet promotion of the company

•  Contact information about the company for the interested potential business partners

•  E-mail address

Free

Free

•  In depth member company Web information

 

 

This service will provide in-depth information (in text and a picture) about Portal members to all visitors of the Portal, in particular:

The name and the contact information of all the members of the Portal

Description of the entire product line of the members of the Portal

The machinery and the equipment of the Portal member.

The production capacities of the Portal member.

Improved Sales Revenue- through providing:

Internet promotion of the company

Contact information about the company for the potential business partners

Promotion of the company products

Production capabilities

Production capacities.

Free

N/A

3. Custom Reports

For International users

•  Recommended contact list. Interested parties can demand list of producers for specific products that match their needs the best.

•  Customized in-depth company report. Providing additional information about specific potential manufacturer

•  Research on specific topic – within the fashion industry.

Bring business to the Macedonian companies by:

•  Enabling the foreign companies to contact their Macedonian prospects instead vice versa.

•  Saving the Macedonian companies time and resources for contacting potential partners

•  Bringing information to potential foreign investors

1. List: 20ˆ per list of 20 companies

2. In-depth company specific study -300ˆ

3. Special research, 200 ˆ /consulting day – final price to be negotiated

4. Advertising

 

 

 

 

a. Virtual showrooms and catalogs

This feature will provide:

•  An on-line display and on-line catalog of products offered by the particular producer

•  Photographed documentation of the company's products.

Improved Sales Revenue- through providing:

Internet promotion of the company products

Promotion of all the designs and colors that a company can provide to its customers

175 ˆ/ year

2 5 0 ˆ/ month

 

b. Priority listings

The companies subscribed to this service will be ranked among the first five companies on the lists of search results of other users of FIP when they perform a search in the business directory part of the Portal. This service will be available on a first-come-first-serve basis. i.e., the first five companies to apply for this service will be considered eligible.

Improved Sales Revenue- through:

Ensuring that the potential customers will definitely be informed about the company and its line of business

Conduction of a better and more effective advertising than the direct competitors

Creating a more competitive business environment

35 ˆ/ month

50 ˆ/ month

 

c. Rotation banners

150 x 65 pixels static picture/logo on the web that rotates and displays one out of five different companies each time a user access the Portal's web site.

Improving the effectiveness of the company advertising strategies by:

•  Displaying picture/logo of the company that is displayed every fifth time that a user opens the Portal's web page

•  Providing a direct link to the company Web site

 

38 ˆ/ week

45 ˆ/ week

d. Fixed banners

150 x 65 pixels static picture/logo on the web that displays only one company every time a user accesses the Portal's web site.

Improving the effectiveness of the company advertising by:

•  Displaying picture/logo of the company all the time a user opens the web site of the Portal

•  Providing a direct link to the company Web site

 

25 ˆ/ week

30 ˆ/ week

e. Random banners

150 x 65 pixels dynamic or animated picture/logo on the web that displays only one company every time a user accesses the Portal's web site.

Improving the effectiveness of the company advertising by:

•  Displaying an picture/logo of the company

•  Placing an animated, attention getting banner

•  Providing a direct link to the company Web site

 

13 ˆ/ week

15 ˆ/ week

f. Company In-Focus

These campaigns will allow the company using this service to advertise its products through:

•  Short article on a distinguished spot on the FIP's home page

•  Two or three small photographs of some of the company's products also displayed in a distinguished spot on the homepage of the Portal

Therefore, all visitors to the Portal will be exposed to the promotional and advertising messages of the company subscribed to this service.

Improved Sales Revenue- through:

Ensuring that the potential customers will unavoidably be faced with textual and visual information about the company and its line of business

Conduction of a better and more effective advertising than competitors

 

50 ˆ/ week

63 ˆ/ week

5. Sales brokerage (both from contracting via portal and e-commerce in the later years)

The FIP participants will be able to:

a. Place on-line orders for raw materials, finished products and services.

b. Make real on-line payments to the orders that they place through FIP.

Facilitating payment relations between:

i. Business partners

ii. Banks and other financial institutions

Saves time - for completing the money transactions in the traditional manner.

1,5 % of purchasing order value

5% of selling value

(Average will be 3%)

 

2,5 % of purchasing order value

6% of selling value

6. Post/Reply to Tenders

The members and users of FIP will be able to:

a. View international and domestic tenders

b. Apply to international and domestic tenders

c. Post tenders

Increasing the international competitiveness of the Macedonian companies by:

Creating international business opportunities for the Macedonian companies

Free

Free to post, free to read tenders that are directly posted on our site but purchased or exchanged links for foreign tenders will be N/A for non members

7. E-mail Answering Service/ Communication intermediation

If requested from the FIP members, the Portal will provide:

Check their e-mail account daily

Notify the member about the content of all of the received e-mails (based on clients request)

Agree upon the content of the reply

Send replies or any other kind of e-mails

Translation

This service will be conducted by the content managers.

More professional business communication with all the international customers that might result with:

•  Prompt and concise communication with the partners

•  Lower risk of loosing business associates due to lack of language of computer knowledge

•  Increased customer satisfaction

20 ˆ/ month + translation fee

Unavailable

 

Sourcing Services

1. Access to Business Directory

Access to lists of buyers and sellers of:

Raw materials (ex. trim, leather)

Finished products (ex. shirts, shoes)

Machines and Equipment

The users of this service will be able to find information about the names, contact addresses and product line descriptions of worldwide business entities that buy or sell the abovementioned product categories.

Timesaving achieved through :

•  Faster and more efficient identification of the potential business associates

•  Faster and more efficient communication with the potential business associates .

Cost cutting - accomplished by:

•  On-line communication between potential partners which saves a portion of the travelling expenses for sales contacts and presentations.

Free

Free

2. Marketplace

 

 

 

 

 

Posting selling offers or applying to selling offers for sale of certain quantities of:

Raw materials (ex. trim, leather)

Finished products (ex. shirts, shoes)

Machines and Equipment

The users of this service will be able to both post a sales offer and wait for the potential buyers to contact them, or respond to the selling offer posted by other companies.

Increasing Sales Revenue by:

•  Internet sales offers targeted toward broader base of potential buyers

Cost cutting through :

•  Access to competitive and diverse sales offers from many companies

•  Selection of financially most appropriate offers.

Free

Offering and posting of request for offer is free / reply charges 30 ˆ/reply

3. Aggregate Buying of raw materials and/or finished goods

FIP will post information about the needs reported by the FIP users who can negotiate among themselves upon placing group orders for raw materials and finished products from same supplier. The negotiation will be completed through in a secure place on the Portal that is confidential and accessible only to the participants in the group orders.

Cost cutting – This function will enable the companies to :

•  P lace higher volumes of orders of raw materials and finished products

•  Gain better negotiating power and higher discounts.

Free

30 ˆ/month

 

Logistics Services

1. Information about freight Consolidation

FIP will post information about the transportation needs reported by the FIP users who can negotiate among themselves upon organizing joint transportation for all of their products and raw materials. The negotiation will be completed through in a secure place on the Portal that is confidential and accessible only to the participants in the group orders.

Cost cutting achieved through:

•  Placing consolidated shipments

•  U tilising the full capacity of the transportation vehicles

 

Free

30 ˆ/ month

2. Portal activity report

 

FIP participants will be able to review their entire order history with the Portal and obtain information regarding:

The products and raw materials they had ordered

The companies they had cooperated with

Associated costs

Similar data.

Additionally, there will be information on who is visiting the portal and who is visiting member's part of the Portal, transactions made and other web statistics information.

The non-members can acquire this service for a fee, which will allow them to access the abovementioned information in a period of 30 days after they pay the fee.

This information is secured and each company can view only its own orders history.

Facilitating the decision making process as the users of this Portal service will be able to review and compare past performance and history of their current partners, get information on who is visiting the Portal and their part of the Portal and execute more informed, experience-based selection of future business associates.

 

 

Free

n/a

 
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